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  1. Decarboxylation – Converting THCA and CBDA to THC and CBD

    Decarboxylation – Converting THCA and CBDA to THC and CBD Time for a little chemistry, however not too much (promise).  But it’s important to understand decarboxylation since there is a lot of misinformation on the market today.  So here goes…  Decarboxylation Decarboxylation is one of the oldest known organic reactions.  It’s a chemical reaction that removes a carboxyl group and releases Read more...
  2. CBD is a Category – Not A Product: Let Me Explain

    CBD is a Category – Not A Product: Let Me Explain For some, the statement of CBD being a category, not a product, might sound strange. It might be confusing. Here is what goes through my head... Consumer: I take CBD every day and love it! It helps me with…(fill in the blank) To me, this sounds like: “I eat cereal every day” or “I drink wine every day” or “I drink a protein shake Read more...
  3. CBD Pricing and Quality

    CBD Pricing and Quality The market is being flooded with brands during this "green rush."  That creates a few groups of companies: 1) those interested in making as much money as possible, 2) those jumping in without really knowing what they are doing and 3) those who have done their research and are working to create the best quality products available. Brands are Read more...
  4. Our Philosophy - Education, Build Trust, Build Community

    Our Philosophy - Education, Build Trust, Build Community You know the story of why Vitalibis was started.  Our CEO went on a mission to find the best, highest quality, most terpene rich full spectrum oil he could find for his daughter Julia.  There is more about this story on the CULTURE page of our website.  He spent 18 months putting together the Vitalibis supply chain before preparing to launch the Read more...
  5. Endocannabinoid System Overview - Balance and Homeostasis

    Endocannabinoid System Overview - Balance and Homeostasis The Endocannabinoid System (ECS) is a network of receptors (called CB1 and CB2) spread throughout the body – in the brain along with the central and peripheral nervous systems. This network of receptors controls many vital life functions, including the immune system, anxiety, memory, appetite, sleep patterns, mood, stress, inflammation and pain Read more...

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